To advocate to policy makers, the public and private sector, communities and parents the need to invest in high quality early childhood care and development programs that embraces best practices for the holistic development of children


To advocate to policy makers, the public and private sector, communities and parents the need to invest in high quality early childhood care and development programs that embraces best practices for the holistic development of children

To facilitate the setting up of a network of licensed affordable and accessible childcare through the setting up of home-based and workplace childcare centers in partnership with government, private sector and communities for the benefit of low and middle income families

To raise the professionalism of childcare personnel through smart partnerships with academia and other organization for continuing professional development

To advocate for quality standards for childcare centers, childcare personnel and EECE training organization
We were entrusted with ensuring that the children receive quality care by professional childcare providers and/or their parents with this objective in mind
Advance the education and training of childcare providers in the urban, rural and plantation sectors by organising lectures, seminars, workshops, exhibitions and demonstrations in order to update, streamline and render more effective the organisational and administrative capabilities of such personnel
To establish resources centres and to undertake and publication and the dissemination of journals, newsletters and other materials bearing information, opinions, suggestions and research findings in the field of early childhood care and development.
To maintain close liaison between the Association and the relevant ministries and to make representations as to the registration licensing and operations of child-minding childcare services.